Brand Assets
M2P powers digital banking, payments, and lending platforms through Intelligent automation. This strong technological foundation informs our clean, efficient, and purpose-driven design approach.
Logo
Colors
Typography
Leaders
Brand Logo
M2P's visual identity reflects our bold and passionate brand character. Our logo embodies a refined balance between disciplined design and creative freedom.
Primary
Reversed
Usage guidelines
Ensure our logo has adequate space by maintaining clear space equal to the squiricle on all sides.
Incorrect usage of logos and marks
Avoid stretching, changing, or distorting the logo and embellishing the logotype with shapes, colors, shadows, or angles.
Do not change the colors
Do not add strokes
Do not stretch the logo
Do not rotate or tilt
Do not apply a gradient
Do not use words alone
Legibility
Recommended logo sizes ensure optimal legibility across all media applications.
*Avoid using the TM symbol on logos smaller than 60x60 px.
Medium blog
75px X 75px
60px X 60px
Facebook & Linkedin
50px X 50px
40px X 40px
For Social Media
For digital applications, our logo must not appear smaller than 30x30 px.
Powerpoint
35px X 35px
Any document
30px X 30px
For Documents
Brand Colors
Red radiates dynamic energy and audacious innovation from M2P's youthful pioneers reshaping boundaries. White evokes trust through its essence of purity, operational efficiency, and sophisticated quality.
Primary Color
#CF2228
RGB 207 34 40
CMYK 12 100 98 03
Secondary Colors
#ED2557
RGB 237 37 87
CMYK 00 97 55 00
#F48220
RGB 244 130 32
CMYK 00 60 100 00
#39B889
RGB 57 184 137
CMYK 72 01 62 00
#FCC018
RGB 252 192 24
CMYK 01 26 98 00
Supporting Colors
#0066CC
RGB 00 102 204
CMYK 86 61 00 00
#686F79
RGB 104 111 121
CMYK 62 50 42 12
Brand Typeface
"Ubuntu" is the primary typeface used accross all marketing works & "Figtree" is the primary typeface used accross all our websites. It clearly reflects the empathetic attitude of the brand, ensuring greater readability and legibility.
For Print - Ubuntu
Aa
Light
Aa
Regular
Aa
Medium
Aa
Bold
For Web - Figtree
Aa
Light
Aa
Regular
Aa
Medium
Aa
Semi Bold
Aa
Bold
Aa
Extra Bold
Aa
Black
Meet Our Founders
Driven by founders with eclectic interests and complementary strengths, M2P Fintech reflects a balance of technology, creativity, and execution. Since 2014, their passion for fintech, hands-on leadership, and love for the journey have guided the company's steady growth.
Madhusudanan R
Co Founder
Muthukumar A
Co Founder
Prabhu R
Co Founder
Legal Information
These brand assets are the property of M2P Fintech and are provided for your personal or internal business use only. By using these assets, you agree to comply with the following guidelines:
Do not replicate these graphics to depict your business, service, or product.
Do not alter these graphics without the express written consent of M2P Fintech.
Power What’s Next in Fintech
Partner with M2P Fintech to build seamless, compliant, and scalable financial solutions that redefine fintech possibilities.
Fintech
Fintech is evolving every day.
India (English)
